the person who put the idea to the board will never - EVER - admit it, but it came from a forum post on here about two years before our shop was announced. There was a rumour that we were opening a shop in Liverpool One, so I said it should be called "Everton Two" because of the address thing and obvious joke. This was at a time when this person spent more time on NSNO than I did, from behind his computer above the Megastore (Everton One).
Yeah - I thought that rang a bell!
Haha! Either way - it was a brilliant move. Well done Si.