Martinez had built his team, Lukaku and Stones got too phenomenal, it lead to arrogance that wasn't healthy. But also Martinez had planned long term, he'd played younger players and made them central, sold for a very handsome profit in that summer. Martinez signings and ambition, helped attract Moshiri in the first place. While Kenwright took a lot of flak for not selling the club, I'm not sure Moyes ever did as good a job as selling the club as Martinez did. It's not what fans care about, but commercially we became much more trendy. We were great to watch at times, and we'd rock up and have a go at anyone, it just became suicidal.
The uplift in ambition was palpable to the point that we wanted him to lose later round cup games and home form became toxic. The wheels came off and he had to go, but he made some serious impacts in terms of youth development and signing some major young talent, but also developing it. Lukaku wasn't always great, Stones and Barkley were youngsters who weren't that obviously good.
He didn't have the resources Koeman has got, and he never made any excuses, I'm not sure Koeman thinks his farts smell.